Why do people watch brands on Instagram?
According to research results prepared by Iconosquare.com in cooperation with La Factory NPA, 64% of Instagram users are women. The average time spent by the average user in the Instagram application is 21 minutes a day.
- 62% because they love the brand
- 54% to discover new things
- 48% because they find content interesting or funny
development based on iconosquare.com
