One of the ways to gain instant credibility is to get a verification badge for your account. As the YouTube team puts it: “When you see a verification check mark next to a YouTube channel’s name, it means that the channel belongs to an established creator or is the official channel of a brand, business, or organization”.
How to get a verification badge
According to the requirements, once your channel gets 100k subscribers, you’re eligible to submit a request to YouTube for a verification badge.
However, not all accounts that meet the above criterion are verified.
To increase your chances of getting a verification badge, keep in mind the following points:
- Build a consistent and established brand identity.
- Optimize your YouTube channel.
- Post high-quality videos on a regular basis.
- Build your subscriber base and encourage viewers to like, share, and comment on your content.
- Foster a strong brand identity and develop it outside YouTube.
- Stay consistent.
Remember that if you change your channel’s name, it will lose a verification badge if it has one.
Why is it worth to have a verified account
It must be mentioned that a verified account doesn’t affect search results for the channel or grant access to additional features on YouTube.
If you meet the above criteria, getting the verification badge is a good idea, especially if your channel is growing. The little tick mark next to a YouTube channel’s name inspires trust and gives your account a sense of authenticity.
To sum up
You can have a successful YouTube channel with or without the verification badge. The key, as always, is to make staggeringly good content which will arouse interest among recipients from the target group.
The last important thing is staying fair even after you get the badge. YouTube can (and will) revoke your badge if you break the terms of service or violate the community rules.